Zenzo for Marketing

Spend on what brings customers who stay.

Ad platforms report clicks. Your CRM reports pipeline. Billing reports who kept paying. Zenzo joins all three so marketing can defend its budget with revenue, not reach.

  • Read-only connections
  • Sensitive data hidden before AI sees it
  • 30+ connectors

Connects to the tools Marketing teams already use

Google AdsMeta AdsGoogle AnalyticsHubSpotSalesforceZoho CRMStripeChargebeeGoogle SheetsSlack
Before and after

Reporting that ends
at revenue.

Stop stopping at the click.

TodayManual work
Marketing lead · the usual way
  • Channel reportingScreenshots from four ad dashboards pasted into a slide.
  • Attribution debatesEach tool gives itself the credit.
  • Budget defenceCost per lead, which finance doesn’t trust.
  • Spotting wasteFound at month end, after the money is gone.
With ZenzoEvidence attached
Marketing lead · with Zenzo
  • Channel reportingOne answer across platforms, joined to pipeline.
  • Attribution debatesFirst-touch and last-touch shown side by side from the same records.
  • Budget defenceRetained revenue per channel, with the query attached.
  • Spotting wasteA watcher flags spend without leads within days.
How it works

From question
to answer you can check.

Follow one Marketing question through Zenzo, from the moment it’s asked to the evidence behind the answer.

Ask
Which segments reach a first purchase fastest?
Which keywords produce trials that never activate?Did the pricing-page change affect conversion?
Answer

Which segments reach a first purchase fastest?

Days from first touch to first payment, grouped by industry and company size.

Answered with Zenzo Analyst · from HubSpot and Stripe
Evidence attached · sources and query shown

You get a plain-English answer with the evidence attached.

Questions with proof

Marketing questions,
finance-grade answers.

Show the CFO the join, not just the chart.

Ask what Marketing asks every week

Show the CFO the join, not just the chart.

Did the pricing-page change affect conversion?

Conversion before and after the change date, with visitor counts for each period.

Which segments reach a first purchase fastest?

Days from first touch to first payment, grouped by industry and company size.

Is any campaign spending without producing leads?

Campaigns with spend in the last 7 days and no new contacts attributed.

What claims are we allowed to make about the product?

Approved messaging pulled from the brand guide, with the section cited.

One view of spend, pipeline and revenue by channel

Answered with Zenzo BI from Google Ads, Meta Ads and Salesforce, with the evidence attached.

Decision rhythm

From campaign launch
to budget review.

Marketing questions change with the campaign calendar. Zenzo keeps up with each stage.

  1. Launch week
    Is the new campaign reaching the audience we planned for?

    Zenzo deliversDaily delivery against plan by channel, with anything off-pace flagged in Slack.

  2. Weekly
    Which channel’s cost per qualified lead moved most?

    Zenzo deliversA ranked list of changes, with the spend and lead counts behind each one.

  3. Month end
    What did each channel contribute to closed revenue?

    Zenzo deliversSpend joined to closed-won deals by first touch and by last touch, so you can compare both.

  4. Budget planning
    Where would the next dollar do the most work?

    Zenzo deliversChannels ranked on retained revenue per unit of spend, with the period and definitions stated.

Where each product fits

Start with Analyst.
Add the rest as you grow.

Zenzo products are built to work together on one platform, so each step builds on the one before it.

Guardrails

Switched on
from the first question.

The controls Marketing teams ask about first, applied to every query and every answer.

Privacy firewall

Only masked schema metadata is sent to the AI model. Sensitive data hidden before AI sees it.

Column-level masking

Give each role full, masked or no access per table, and redact, hash or partially mask sensitive columns.

Row-level security

Per-role and per-user filters are applied to every query automatically, so people only see their own data.

Tamper-proof audit trail

Every action is logged with personal data scrubbed and a cryptographic signature that proves it hasn’t been altered.

Single sign-on

Sign in with Google, Microsoft, Okta or any OIDC provider, with SCIM to add and remove users automatically.

Your model, your keys

Bring your own API key, choose OpenAI, Azure OpenAI or Anthropic, or run local models with Ollama.

Contact data stays maskedNo customer rows sent to the modelDefinitions stated
Explore more

Questions rarely stop
at one team.

These pages pick up where this one ends.

FAQ

Questions from
Marketing teams.

Still deciding? We’re happy to walk through your own data and questions.

Which ad platforms connect?

Google Ads and Meta Ads, alongside Google Analytics, your CRM and your billing tools.

Is Zenzo an attribution tool?

Not a dedicated one. Zenzo answers attribution questions from your own data and shows the method used, so you can compare first-touch, last-touch or your own rules.

Can I share an answer with leadership?

Yes. Answers can be saved, shared through a permissioned link, or posted to Slack and Microsoft Teams.

Do we need perfect UTM tagging for this to work?

Joins are only as good as the identifiers in your data. Ask for the match rate alongside any answer and Zenzo will show how much spend it could and couldn’t connect.

Get started

Bring your Marketing
questions.

Connect a source, ask what your team asks every week, and check the evidence behind every answer.

Read-only connections · Sensitive data hidden before AI sees it · 30+ connectors

Check out the plans that fit your team or organization.

See Pricing