Zenzo for E-commerce & D2C

Know which orders actually make money.

Revenue is easy to see. Profit per order is buried under ad spend, discounts, returns and gateway fees in different tools. Zenzo joins them so D2C teams can see what each order really leaves behind.

  • Read-only connections
  • Sensitive data hidden before AI sees it
  • 30+ connectors

Connects to the systems used in E-commerce

MySQLPostgreSQLGoogle AdsMeta AdsGoogle AnalyticsRazorpayCashfreeStripeZendeskGoogle Sheets
Where the numbers disagree

Where store numbers
don’t add up.

Every tool is right by its own rules. Zenzo puts the rules side by side.

TodayNumbers disagree
E-commerce lead · what they see today
  • Ad revenue vs store revenueAd platforms count conversions they influenced; the store counts paid orders.
  • Orders vs settlementsCOD, failed payments and refunds settle on different days.
  • Net salesReturns arrive weeks after the sale.
  • Customer countsGuest checkouts create duplicate customers.
With ZenzoExplained, with sources
E-commerce lead · with Zenzo
  • Ad revenue vs store revenuePlatform-reported and store-recorded revenue side by side.
  • Orders vs settlementsOrders matched to settlements, with the gaps listed.
  • Net salesSales before and after returns, with the return window stated.
  • Customer countsThe de-duplication rule used, shown with the figure.
How it works

From question
to answer you can check.

Follow one E-commerce question through Zenzo, from the moment it’s asked to the evidence behind the answer.

Ask
How many first-time buyers came back within 60 days?
Which customers return more than they keep?Is cash on delivery costing us more than it earns?
Answer

How many first-time buyers came back within 60 days?

Repeat rate by acquisition month and first product bought.

Answered with Zenzo Analyst · from PostgreSQL and Google Analytics
Evidence attached · sources and query shown

You get a plain-English answer with the evidence attached.

Questions with proof

Store questions,
answered to the order line.

From the ad click to the return label, in one answer.

Ask what E-commerce asks every week

From the ad click to the return label, in one answer.

How many first-time buyers came back within 60 days?

Repeat rate by acquisition month and first product bought.

Is cash on delivery costing us more than it earns?

Refusal and return rates for COD against prepaid orders, with fees included.

Tell us when payment success drops at checkout.

An hourly watcher on payment success by method, posted to Slack.

What’s our return policy for sale items?

The current policy quoted, with the date it was last updated.

A margin view by channel

Answered with Zenzo BI from MySQL, Meta Ads and Google Ads, with the evidence attached.

Decision rhythm

From sale day
to stock planning.

Online retail moves in bursts. Zenzo keeps up with each one.

  1. Sale day
    Is anything breaking during the sale?

    Zenzo deliversHourly checks on orders, payment success and stock that post only when something drops.

  2. Weekly
    What did we keep after returns, fees and ads?

    Zenzo deliversContribution margin by product and channel, with each cost line shown.

  3. Before reordering
    Which products will run out before the next shipment?

    Zenzo deliversDays of stock left at current sell-through, by product and size.

  4. After a campaign
    Did the discount bring new customers or just cheaper orders?

    Zenzo deliversFirst-time and repeat buyers during the campaign against a normal period.

Where each product fits

Start with Analyst.
Add the rest as you grow.

Zenzo products are built to work together on one platform, so each step builds on the one before it.

Guardrails

Switched on
from the first question.

The controls E-commerce teams ask about first, applied to every query and every answer.

Privacy firewall

Only masked schema metadata is sent to the AI model. Sensitive data hidden before AI sees it.

Column-level masking

Give each role full, masked or no access per table, and redact, hash or partially mask sensitive columns.

Row-level security

Per-role and per-user filters are applied to every query automatically, so people only see their own data.

Tamper-proof audit trail

Every action is logged with personal data scrubbed and a cryptographic signature that proves it hasn’t been altered.

Single sign-on

Sign in with Google, Microsoft, Okta or any OIDC provider, with SCIM to add and remove users automatically.

Your model, your keys

Bring your own API key, choose OpenAI, Azure OpenAI or Anthropic, or run local models with Ollama.

Shopper data maskedOrders stay in your databaseAlerts that respect sale days
Explore more

Questions rarely stop
at one team.

These pages pick up where this one ends.

By department
FAQ

Questions from
E-commerce teams.

Still deciding? We’re happy to walk through your own data and questions.

Does Zenzo connect to my store platform?

Through your store’s database or an export, alongside direct connectors for Google Ads, Meta Ads, Google Analytics, Razorpay, Cashfree and Stripe. We don’t list a direct storefront connector today.

Can Zenzo calculate contribution margin?

Yes, from the cost data you have. The calculation is shown, so you can see which costs were included.

Do I need a data team?

No. Questions are asked in plain English, and Zenzo shows the query for anyone who wants to check it.

Can I get a daily summary on my phone?

Digests can go to Slack, Microsoft Teams or email, and Zenzo works in mobile browsers.

Get started

Bring your E-commerce
questions.

Connect a source, ask what your team asks every week, and check the evidence behind every answer.

Read-only connections · Sensitive data hidden before AI sees it · 30+ connectors

Check out the plans that fit your team or organization.

See Pricing